GOOD LUCK, RICHARD!
By vpc
March 15th, 2012 |
Uncategorized

On Tuesday, In a page out of the Murphy’s Law playbook a gentleman by the name of Richard Siewart Jr. took on the job of Chief Public Relations Officer at Goldman Sachs.  One day later, Goldman executive Greg Smith published an Op-Ed article in The New York Times after resigning from GS over conflicts with the company’s culture. He felt the organization was rife with indecencies and disrespect for clients, in direct opposition of its founding principles and intended public persona.

While we don’t know much yet about the newly minted celebrity Mr. Smith, who today found his disclosure the focus of the coveted upper right hand column of TNYT front page as well as the cover story of the Business section – he could have possibly just become the much needed intelligent and articulate face for the Wall Street opposition movement. His is a face that the real 96 percent may actually trust our hard earned dollars with, as we are not camping out but rather still trying to earn, invest and save.

http://dealbook.nytimes.com/2012/03/14/public-rebuke-of-culture-at-goldman-opens-debate/?hp

All those politics aside, this makes for great public drama. And in the age of transparency and new rules in our world of public relations, we will all be watching closely to see how Mr. Siewart will handle this very public and high stakes defamation of Goldman Sachs.  It could be a game changer…stay tuned.