Purveyors of cool, Bullett Media, recently opened a pop-up boutique for funky, forward wares above their TriBeCa basement offices. It is a pared down, swagged up exhibition of the newest era of downtown chic. From hologram shoes in a case of cacti, to indie magazine walls and mermaid bathing suit tops, it is all about confidence with a sense of humor. Simple plywood shelves and racks with bungee cords are mixed with accents of neon-toned acrylic for a homespun, D.I.Y. retail design.

Similar lighthearted yet sassy street-wear styles are seen in several local shops in our lower SoHo / TriBeCa neighborhood including Opening Ceremony and American Two Shot. Check out the Bullett Pop-up Shop now through August to get a taste of this currently trending New York City flavor.

Images from Racked and Grand Life.