Kate Spade New York


The kate spade new york look is iconic and beloved for its witty, whimsical fashion collections by a base of loyal consumers. In 2016, the brand took the lifestyle plunge, expanding its offering to include furniture, lighting, rugs, kitchenware and soft goods and called on VP+C to help spread the word.

Our team’s approach, targeting both end-users and the professional interior design community, helped deliver the big splash the client had come to expect, with a steady stream of media coverage flowing beyond the initial launch and establishing this new division of the company as a vital pillar.

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