Teen Vogue

POP-UP STORE

 

CHALLENGE

Bring the pages of Teen Vogue to life, creating an environment where its audience could feel like an insider and experience the glamour and style of the brand.

SOLUTION

Transformed mall storefront into a sleek glamorous showcase for the magazine, its fashions and sponsors, with a walk-in fashion closet to display the magazine’s latest style picks.

Huge crowds turned out for meet and greets with celebrities, while Teen Vogue editors offered fashion advice and Clinique makeovers.


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